top of page
Hugh Jackman's coffee brand Laughing Man launched the first ever All Be Happy Festival. They needed a logo for the event, as well as signage to be featured in New York. The goal was to make something "super fun", utilizing elements that would be great for motion graphics.
EXISTING LOGO
NEW LOGO
Designing the logo involved creating a vibrant and playful visual identity that captures the essence of joy and celebration. Incorporating dynamic and energetic elements, the logo and signage were crafted to resonate with the festival's theme of happiness, while also being versatile and engaging for motion graphics, ensuring an immersive and lively experience for attendees.
STREET BANNERS
WALL SIGNAGE
bottom of page